Discover A criação de mitos na publicidade by Sal Randazzo.
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Overview: Por que vender um produto antigo e sem graça se você pode vender felicidade, amor, poder e auto-estima? Esta é a questão do publicitário e psicólogo Sal Randazzo em A criação de mitos na publicidade como publicitários usam o poder do mito e do simbolismo para criar marcas de sucesso. Há mais de 15 anos, Sal Randazzo oferece alimentos para a alma , satisfação de desejos primitivos e irresistíveis, sob a forma de carros, cigarros, motocicletas, roupas, material de limpeza, cosméticos, bugigangas de todos os tipos. É um criador de mitos para os altares do templo maior do consumo mundial - Nova York. Randazzo mostra neste livro como publicitários e até mesmo leigos podem e devem trabalhar com a mitologia, o simbolismo e com os arquétipos primitivos do inconsciente coletivo para vender, e mais do que isso, consolidar uma marca no mercado global. (Sinopse da Livraria Cultura)
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After spending years working in the corporate world, Sal Randazzo finally decided to pursue a lifelong passion for writing. They currently reside in a quiet suburb where they spend most of their time outlining new stories, reading extensively, and occasionally attempting to bake.
Such a great read. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. Worth the time and money.
Sandra WrightDecember 02, 2024
I liked it for the most part. I liked the main character, though some of the side plots were just okay. Enjoyable weekend read.
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Richard RiveraNovember 16, 2025
I liked it for the most part. The middle dragged a tiny bit, but the ending totally made up for it. A solid 4 stars from me.
Jennifer MitchellJune 11, 2024
Such a great read. The writing style is very engaging. It’s easy to follow but still has a lot of depth. Would probably read it again at some point.
Jessica WhiteJuly 18, 2024
Good, but not quite perfect. It held my attention, even if a few things were a little predictable. Enjoyable weekend read.
Steven FloresJuly 14, 2024
I was pleasantly surprised. The writing style is very engaging. It’s easy to follow but still has a lot of depth. Glad I picked this up.
Anthony GonzalezSeptember 04, 2025
Finished it in a couple of days. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. A solid 5/5 for me.
Matthew JacksonSeptember 04, 2024
It was okay. It felt a bit repetitive in the middle. Could have been shorter. Probably won't read it again, but it was an okay way to pass the time.
Nancy MartinNovember 18, 2025
Pretty good overall. I liked the main character, though some of the side plots were just okay. Not bad at all.
Kenneth PerezDecember 10, 2024
I was pleasantly surprised. I got really invested in the main character's journey. Everything just clicked for me. A solid 5/5 for me.
Christopher LopezDecember 06, 2024
I liked it for the most part. Interesting premise and executed fairly well. Just a few slow chapters here and there. Not bad at all.
Michelle ScottJune 29, 2025
Honestly one of the better books I've read lately. I got really invested in the main character's journey. Everything just clicked for me. A solid 5/5 for me.
Mark NelsonOctober 01, 2024
Glad someone recommended this to me. I loved how the story unfolded. It kept me guessing without being too confusing. A solid 5/5 for me.
Matthew HillFebruary 10, 2024
Really enjoyed this one. I loved how the story unfolded. It kept me guessing without being too confusing. Definitely recommend it if you like this genre.
Ryan MooreDecember 18, 2024
I was pleasantly surprised. The author did a great job wrapping everything up at the end. No weird plot holes left behind. Will be looking for more from this author.
Thomas AllenAugust 26, 2025
Finished it in a couple of days. The author did a great job wrapping everything up at the end. No weird plot holes left behind. Would probably read it again at some point.
Michelle MartinNovember 24, 2025
Such a great read. The author did a great job wrapping everything up at the end. No weird plot holes left behind. Would probably read it again at some point.
Kevin MillerDecember 10, 2024
Really enjoyed this one. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. Definitely recommend it if you like this genre.
Robert CollinsJuly 19, 2024
Finished it in a couple of days. I got really invested in the main character's journey. Everything just clicked for me. Would probably read it again at some point.
Michael LopezSeptember 15, 2024
Took me a few chapters to get into it, but it was worth it. I liked the main character, though some of the side plots were just okay. Enjoyable weekend read.
Joshua YoungMay 10, 2024
Such a great read. The pacing was spot on and the characters felt real. I didn't find myself getting bored at any point. A solid 5/5 for me.
Lisa SanchezAugust 11, 2025
I was pleasantly surprised. I loved how the story unfolded. It kept me guessing without being too confusing. Would probably read it again at some point.
Stephanie GonzalezJune 02, 2024
Good, but not quite perfect. Interesting premise and executed fairly well. Just a few slow chapters here and there. Still a good book.
Daniel RodriguezDecember 23, 2024
Pretty good overall. It held my attention, even if a few things were a little predictable. Still a good book.
Betty CollinsJuly 15, 2024
I was pleasantly surprised. The author did a great job wrapping everything up at the end. No weird plot holes left behind. Would probably read it again at some point.
Melissa BrownJanuary 03, 2025
Such a great read. I loved how the story unfolded. It kept me guessing without being too confusing. Glad I picked this up.
Michelle MartinFebruary 27, 2024
Finished it in a couple of days. The author did a great job wrapping everything up at the end. No weird plot holes left behind. A solid 5/5 for me.
Stephanie GonzalezJanuary 04, 2024
Glad someone recommended this to me. The pacing was spot on and the characters felt real. I didn't find myself getting bored at any point. Glad I picked this up.
Matthew YoungJune 29, 2024
Finished it in a couple of days. The author did a great job wrapping everything up at the end. No weird plot holes left behind. Glad I picked this up.
Charles BakerApril 27, 2024
Took me a few chapters to get into it, but it was worth it. It held my attention, even if a few things were a little predictable. I'd probably recommend it to a friend.
Nicholas WilliamsOctober 28, 2025
Honestly one of the better books I've read lately. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. Definitely recommend it if you like this genre.
Joshua EvansJanuary 15, 2024
Took me a few chapters to get into it, but it was worth it. Interesting premise and executed fairly well. Just a few slow chapters here and there. Still a good book.
Ryan RamirezJune 07, 2024
Glad someone recommended this to me. I got really invested in the main character's journey. Everything just clicked for me. Will be looking for more from this author.
John JohnsonAugust 27, 2024
Honestly one of the better books I've read lately. The pacing was spot on and the characters felt real. I didn't find myself getting bored at any point. Glad I picked this up.
Joseph NguyenApril 01, 2025
Really enjoyed this one. I got really invested in the main character's journey. Everything just clicked for me. Will be looking for more from this author.
Edward AndersonJuly 01, 2025
Really enjoyed this one. The pacing was spot on and the characters felt real. I didn't find myself getting bored at any point. Worth the time and money.
Michelle AllenJanuary 28, 2025
Really enjoyed this one. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. Worth the time and money.
Cynthia WilliamsApril 15, 2024
Glad someone recommended this to me. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. Worth the time and money.
Nancy CruzAugust 14, 2024
Really enjoyed this one. The author did a great job wrapping everything up at the end. No weird plot holes left behind. A solid 5/5 for me.
Joseph WalkerJuly 09, 2025
A solid read. It held my attention, even if a few things were a little predictable. Not bad at all.
Melissa AdamsAugust 28, 2025
Honestly one of the better books I've read lately. The pacing was spot on and the characters felt real. I didn't find myself getting bored at any point. Will be looking for more from this author.
Edward MillerMarch 18, 2024
I liked it for the most part. Writing is good, just wish there was a bit more depth in certain parts. Still kept my attention though. Enjoyable weekend read.
Ryan CruzMarch 15, 2025
Good, but not quite perfect. I liked the main character, though some of the side plots were just okay. Still a good book.
Melissa MitchellMay 04, 2025
Really enjoyed this one. I loved how the story unfolded. It kept me guessing without being too confusing. Would probably read it again at some point.
Carol FloresSeptember 13, 2024
Good, but not quite perfect. Writing is good, just wish there was a bit more depth in certain parts. Still kept my attention though. I'd probably recommend it to a friend.
Christopher GonzalezOctober 21, 2024
I was pleasantly surprised. The author did a great job wrapping everything up at the end. No weird plot holes left behind. A solid 5/5 for me.
Nancy NguyenNovember 06, 2024
Really enjoyed this one. The author did a great job wrapping everything up at the end. No weird plot holes left behind. Will be looking for more from this author.
Carol RiveraJanuary 02, 2024
Really enjoyed this one. I loved how the story unfolded. It kept me guessing without being too confusing. Glad I picked this up.
Matthew WhiteAugust 11, 2025
Finished it in a couple of days. I loved how the story unfolded. It kept me guessing without being too confusing. Will be looking for more from this author.
Charles RamirezJanuary 01, 2025
Pretty good overall. It held my attention, even if a few things were a little predictable. I'd probably recommend it to a friend.
Eric MitchellAugust 19, 2024
Such a great read. The author did a great job wrapping everything up at the end. No weird plot holes left behind. Would probably read it again at some point.
Andrew WalkerMarch 09, 2024
Finished it in a couple of days. The writing style is very engaging. It’s easy to follow but still has a lot of depth. Glad I picked this up.
Carol DavisSeptember 17, 2024
I was pleasantly surprised. The author did a great job wrapping everything up at the end. No weird plot holes left behind. Definitely recommend it if you like this genre.
Linda YoungApril 24, 2024
I was pleasantly surprised. The author did a great job wrapping everything up at the end. No weird plot holes left behind. Definitely recommend it if you like this genre.
Ryan HarrisAugust 22, 2024
I liked it for the most part. The middle dragged a tiny bit, but the ending totally made up for it. Not bad at all.
Margaret HillAugust 29, 2024
I was pleasantly surprised. The pacing was spot on and the characters felt real. I didn't find myself getting bored at any point. Glad I picked this up.
Charles WrightOctober 08, 2025
Took me a few chapters to get into it, but it was worth it. I liked the main character, though some of the side plots were just okay. A solid 4 stars from me.
Christopher MillerSeptember 27, 2024
A solid read. Writing is good, just wish there was a bit more depth in certain parts. Still kept my attention though. Still a good book.
David JonesSeptember 21, 2025
Honestly one of the better books I've read lately. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. Glad I picked this up.
Kenneth HernandezJanuary 13, 2025
Really enjoyed this one. The writing style is very engaging. It’s easy to follow but still has a lot of depth. Will be looking for more from this author.
Nicholas NguyenSeptember 17, 2025
It was okay. It had some good moments, but the overall plot felt a bit disjointed in the second half. Might work better for someone else, just wasn't completely for me.
Sandra ParkerNovember 02, 2024
A very satisfying read. The pacing was spot on and the characters felt real. I didn't find myself getting bored at any point. Definitely recommend it if you like this genre.
Karen WilliamsJanuary 19, 2024
Honestly one of the better books I've read lately. The author did a great job wrapping everything up at the end. No weird plot holes left behind. Worth the time and money.
Linda ThomasMarch 20, 2024
Pretty good overall. Writing is good, just wish there was a bit more depth in certain parts. Still kept my attention though. Not bad at all.
Sandra ParkerMay 12, 2024
I was pleasantly surprised. The writing style is very engaging. It’s easy to follow but still has a lot of depth. Would probably read it again at some point.
Christopher HarrisAugust 05, 2025
A solid read. The middle dragged a tiny bit, but the ending totally made up for it. Enjoyable weekend read.
Steven FloresJanuary 06, 2024
A solid read. I liked the main character, though some of the side plots were just okay. Not bad at all.
Emily GarciaMay 06, 2024
A very satisfying read. The writing style is very engaging. It’s easy to follow but still has a lot of depth. A solid 5/5 for me.
John AllenOctober 21, 2025
Such a great read. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. A solid 5/5 for me.
Robert GreenJune 16, 2024
Honestly one of the better books I've read lately. The author did a great job wrapping everything up at the end. No weird plot holes left behind. Definitely recommend it if you like this genre.
Kimberly RodriguezJuly 03, 2025
Really enjoyed this one. I loved how the story unfolded. It kept me guessing without being too confusing. Will be looking for more from this author.
Elizabeth AllenApril 12, 2025
I liked it for the most part. The middle dragged a tiny bit, but the ending totally made up for it. A solid 4 stars from me.
Ryan MartinezNovember 10, 2025
I was pleasantly surprised. The writing style is very engaging. It’s easy to follow but still has a lot of depth. A solid 5/5 for me.
James RobertsAugust 24, 2024
Honestly one of the better books I've read lately. I got really invested in the main character's journey. Everything just clicked for me. Definitely recommend it if you like this genre.
Lisa NguyenMay 01, 2024
Pretty good overall. I liked the main character, though some of the side plots were just okay. A solid 4 stars from me.
George CarterJune 14, 2024
I have mixed feelings about this one. The writing was fine, but I didn't feel very connected to the characters. They felt a bit flat. Might work better for someone else, just wasn't completely for me.
Joseph MitchellSeptember 01, 2025
I was pleasantly surprised. The writing style is very engaging. It’s easy to follow but still has a lot of depth. Would probably read it again at some point.
Jessica WrightApril 24, 2025
A very satisfying read. The pacing was spot on and the characters felt real. I didn't find myself getting bored at any point. Would probably read it again at some point.
James RobertsMay 28, 2024
Really enjoyed this one. The writing style is very engaging. It’s easy to follow but still has a lot of depth. Worth the time and money.
Rebecca RobinsonNovember 16, 2024
Such a great read. The writing style is very engaging. It’s easy to follow but still has a lot of depth. A solid 5/5 for me.
Melissa LeeSeptember 06, 2024
I was pleasantly surprised. I loved how the story unfolded. It kept me guessing without being too confusing. Glad I picked this up.
Matthew ScottApril 01, 2024
Glad someone recommended this to me. The writing style is very engaging. It’s easy to follow but still has a lot of depth. Definitely recommend it if you like this genre.
Steven SanchezMay 24, 2024
Honestly one of the better books I've read lately. I loved how the story unfolded. It kept me guessing without being too confusing. Worth the time and money.
Kevin JohnsonApril 07, 2024
Really enjoyed this one. I loved how the story unfolded. It kept me guessing without being too confusing. Glad I picked this up.
Deborah GarciaMarch 07, 2024
I was pleasantly surprised. I got really invested in the main character's journey. Everything just clicked for me. Would probably read it again at some point.
Melissa LeeMay 12, 2025
Pretty good overall. Interesting premise and executed fairly well. Just a few slow chapters here and there. Still a good book.
Laura JohnsonOctober 24, 2025
A solid read. It held my attention, even if a few things were a little predictable. A solid 4 stars from me.
Charles WhiteAugust 20, 2025
Glad someone recommended this to me. The pacing was spot on and the characters felt real. I didn't find myself getting bored at any point. A solid 5/5 for me.
Robert ThomasFebruary 29, 2024
A very satisfying read. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. Definitely recommend it if you like this genre.
Ashley PhillipsMay 28, 2024
Finished it in a couple of days. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. A solid 5/5 for me.
David MooreMarch 15, 2025
Finished it in a couple of days. The writing style is very engaging. It’s easy to follow but still has a lot of depth. A solid 5/5 for me.
Joshua EvansFebruary 17, 2025
I liked it for the most part. It held my attention, even if a few things were a little predictable. Not bad at all.
Joseph WalkerApril 27, 2025
I was pleasantly surprised. The author did a great job wrapping everything up at the end. No weird plot holes left behind. A solid 5/5 for me.
Laura HallMarch 29, 2024
I was pleasantly surprised. I got really invested in the main character's journey. Everything just clicked for me. A solid 5/5 for me.
Charles RamirezJune 04, 2025
Good, but not quite perfect. It held my attention, even if a few things were a little predictable. A solid 4 stars from me.
Ashley TurnerJanuary 26, 2024
A very satisfying read. I got really invested in the main character's journey. Everything just clicked for me. A solid 5/5 for me.
Richard ClarkMay 26, 2025
Such a great read. I loved how the story unfolded. It kept me guessing without being too confusing. Glad I picked this up.
Donna JohnsonOctober 30, 2025
Pretty good overall. The middle dragged a tiny bit, but the ending totally made up for it. A solid 4 stars from me.
Matthew WhiteDecember 17, 2025
Took me a few chapters to get into it, but it was worth it. Interesting premise and executed fairly well. Just a few slow chapters here and there. I'd probably recommend it to a friend.
William WilsonDecember 02, 2024
Really enjoyed this one. The pacing was spot on and the characters felt real. I didn't find myself getting bored at any point. Worth the time and money.
Margaret HillJuly 25, 2025
Honestly one of the better books I've read lately. The writing style is very engaging. It’s easy to follow but still has a lot of depth. Glad I picked this up.
Deborah HillOctober 14, 2025
A solid read. Writing is good, just wish there was a bit more depth in certain parts. Still kept my attention though. Not bad at all.
Mark NelsonApril 22, 2025
Such a great read. The pacing was spot on and the characters felt real. I didn't find myself getting bored at any point. Would probably read it again at some point.
Laura WrightMay 06, 2025
Really enjoyed this one. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. A solid 5/5 for me.
Patricia RobertsJanuary 04, 2024
Good, but not quite perfect. I liked the main character, though some of the side plots were just okay. A solid 4 stars from me.
Edward ClarkJune 29, 2024
Honestly one of the better books I've read lately. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. Will be looking for more from this author.
Nancy CruzApril 19, 2025
Glad someone recommended this to me. The pacing was spot on and the characters felt real. I didn't find myself getting bored at any point. Glad I picked this up.
Andrew CollinsOctober 09, 2025
Finished it in a couple of days. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. A solid 5/5 for me.
Jennifer ThomasJanuary 17, 2024
I was pleasantly surprised. The writing style is very engaging. It’s easy to follow but still has a lot of depth. Will be looking for more from this author.
Anthony SmithJuly 18, 2024
Pretty good overall. Writing is good, just wish there was a bit more depth in certain parts. Still kept my attention though. Enjoyable weekend read.
Nicholas GomezAugust 13, 2025
A very satisfying read. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. Would probably read it again at some point.
William WilsonAugust 18, 2025
Such a great read. The writing style is very engaging. It’s easy to follow but still has a lot of depth. Will be looking for more from this author.
Rebecca ReyesJanuary 21, 2025
A solid read. I liked the main character, though some of the side plots were just okay. A solid 4 stars from me.
Kenneth GreenFebruary 17, 2024
Pretty good overall. Interesting premise and executed fairly well. Just a few slow chapters here and there. Enjoyable weekend read.
Lisa EvansMay 09, 2024
A solid read. It held my attention, even if a few things were a little predictable. I'd probably recommend it to a friend.
Nancy CruzMarch 07, 2024
A very satisfying read. The writing style is very engaging. It’s easy to follow but still has a lot of depth. A solid 5/5 for me.
Ashley LewisJanuary 26, 2024
Finished it in a couple of days. The pacing was spot on and the characters felt real. I didn't find myself getting bored at any point. Glad I picked this up.
Jessica RodriguezApril 22, 2024
A very satisfying read. I got really invested in the main character's journey. Everything just clicked for me. Glad I picked this up.
James ThompsonMarch 29, 2024
Such a great read. I got really invested in the main character's journey. Everything just clicked for me. Definitely recommend it if you like this genre.
Linda JohnsonJuly 28, 2024
Took me a few chapters to get into it, but it was worth it. It held my attention, even if a few things were a little predictable. I'd probably recommend it to a friend.
Patricia DiazDecember 13, 2025
Finished it in a couple of days. I got really invested in the main character's journey. Everything just clicked for me. Definitely recommend it if you like this genre.
Ryan JonesDecember 23, 2025
Such a great read. The pacing was spot on and the characters felt real. I didn't find myself getting bored at any point. Glad I picked this up.
Steven GomezNovember 04, 2025
Such a great read. I got really invested in the main character's journey. Everything just clicked for me. Worth the time and money.
Kevin JonesJuly 08, 2025
Pretty good overall. I liked the main character, though some of the side plots were just okay. Enjoyable weekend read.
Daniel RodriguezJuly 19, 2025
I liked it for the most part. I liked the main character, though some of the side plots were just okay. Not bad at all.
Sarah PhillipsJuly 02, 2024
Took me a few chapters to get into it, but it was worth it. It held my attention, even if a few things were a little predictable. Still a good book.
Michael MitchellSeptember 23, 2024
Glad someone recommended this to me. I got really invested in the main character's journey. Everything just clicked for me. Will be looking for more from this author.
Sharon BrownFebruary 07, 2024
A very satisfying read. I loved how the story unfolded. It kept me guessing without being too confusing. A solid 5/5 for me.
Rebecca TorresDecember 06, 2024
I liked it for the most part. Interesting premise and executed fairly well. Just a few slow chapters here and there. A solid 4 stars from me.
George NguyenDecember 20, 2025
Really enjoyed this one. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. Worth the time and money.
Melissa MitchellSeptember 06, 2025
Good, but not quite perfect. The middle dragged a tiny bit, but the ending totally made up for it. Not bad at all.
James ThompsonMarch 03, 2025
Glad someone recommended this to me. The writing style is very engaging. It’s easy to follow but still has a lot of depth. Definitely recommend it if you like this genre.
Anthony YoungJune 16, 2024
I liked it for the most part. Writing is good, just wish there was a bit more depth in certain parts. Still kept my attention though. I'd probably recommend it to a friend.
Jacob SmithMay 02, 2024
Such a great read. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. Glad I picked this up.
Barbara GreenAugust 23, 2025
Finished it in a couple of days. The writing style is very engaging. It’s easy to follow but still has a lot of depth. Glad I picked this up.
Nancy CruzMarch 07, 2024
Took me a few chapters to get into it, but it was worth it. I liked the main character, though some of the side plots were just okay. I'd probably recommend it to a friend.
Stephanie CampbellFebruary 09, 2025
Really enjoyed this one. The pacing was spot on and the characters felt real. I didn't find myself getting bored at any point. Will be looking for more from this author.
Charles NguyenFebruary 22, 2025
Such a great read. The writing style is very engaging. It’s easy to follow but still has a lot of depth. A solid 5/5 for me.
Susan NelsonJanuary 29, 2025
Good, but not quite perfect. Writing is good, just wish there was a bit more depth in certain parts. Still kept my attention though. I'd probably recommend it to a friend.
Daniel ThompsonSeptember 04, 2025
Pretty good overall. The middle dragged a tiny bit, but the ending totally made up for it. Not bad at all.
Nicholas CarterNovember 27, 2025
Finished it in a couple of days. The author did a great job wrapping everything up at the end. No weird plot holes left behind. Definitely recommend it if you like this genre.
Kevin MillerFebruary 03, 2025
A very satisfying read. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. Glad I picked this up.
Barbara MillerJune 12, 2024
I was pleasantly surprised. It has a good balance of dialogue and description. Everything felt like it moved at the right speed. Would probably read it again at some point.
Karen RiveraJuly 15, 2024
Took me a few chapters to get into it, but it was worth it. I liked the main character, though some of the side plots were just okay. Still a good book.
Betty RobinsonJune 18, 2024
Pretty good overall. Writing is good, just wish there was a bit more depth in certain parts. Still kept my attention though. Enjoyable weekend read.
Ryan ParkerJune 19, 2025
Glad someone recommended this to me. The writing style is very engaging. It’s easy to follow but still has a lot of depth. Would probably read it again at some point.
Sarah CarterJune 27, 2024
I liked it for the most part. Interesting premise and executed fairly well. Just a few slow chapters here and there. A solid 4 stars from me.
Anthony WalkerApril 30, 2024
Good, but not quite perfect. The middle dragged a tiny bit, but the ending totally made up for it. I'd probably recommend it to a friend.
Melissa AllenDecember 06, 2024
I was pleasantly surprised. The pacing was spot on and the characters felt real. I didn't find myself getting bored at any point. Will be looking for more from this author.
Melissa AdamsSeptember 02, 2025
Good, but not quite perfect. The middle dragged a tiny bit, but the ending totally made up for it. Not bad at all.
